ONEA Specialist

Hayfa Hassan

Marketing Manager

Hayfa Hassan is a marketing professional with over five years of experience in Dubai's real estate market, with a strong focus on brand growth, campaign strategy, and data-driven marketing. Her understanding of the local property landscape allows her to combine market knowledge with performance insights to create campaigns that reach the right audiences and support clear commercial objectives. Her expertise spans digital marketing, brand positioning, lead generation, campaign management, audience targeting, and performance analysis — with a strong ability to turn data and market trends into actionable strategies, continuously optimising campaigns to improve reach, lead quality, and overall performance. With a balance of creative thinking and analytical decision-making, Hayfa brings a structured and results-focused approach to marketing, working closely with sales and other departments to ensure marketing efforts support the wider business strategy, strengthen brand presence, and contribute directly to long-term growth.